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The Follow-Up Killed the Reason

Oct 4, 2026

•

4 min read

The Follow-Up Killed the Reason

First touch named the signal. Touch three said "just checking in."

Jean-Michel Van
Jean-Michel Van
Personalization Theater

Sep 27, 2026

•

4 min read

Personalization Theater

Looks researched. Reads like a mail merge with better lighting

Jean-Michel Van
Jean-Michel Van
The Signal Had a Half-Life

Sep 20, 2026

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4 min read

The Signal Had a Half-Life

Pricing-page intent lasts about a day. Your queue lasts a week.

Jean-Michel Van
Jean-Michel Van
The Dating App Problem in Outbound

Aug 30, 2026

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5 min read

The Dating App Problem in Outbound

Getting the match is easy. Getting them to show up is the whole game.

Jean-Michel Van
Jean-Michel Van
8 Places Before One Outbound Message

Aug 23, 2026

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5 min read

8 Places Before One Outbound Message

15–47% vs 1–3%. Same message.

Jean-Michel Van
Jean-Michel Van
The 33% Rule I Found in My Own Comments

Jul 29, 2026

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4 min read

The 33% Rule I Found in My Own Comments

Gartner calls it Collaboration Drag. For founder-led sales, the shape is different.

Jean-Michel Van
Jean-Michel Van
The KPI nobody puts on your dashboard

Jul 19, 2026

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5 min read

The KPI nobody puts on your dashboard

Gartner calls it Collaboration Drag. For founder-led sales, the shape is different.

Jean-Michel Van
Jean-Michel Van

Playbook

+1

The GTM Operating System That's Winning in 2026

Jul 5, 2026

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5 min read

The GTM Operating System That's Winning in 2026

It's not better copy. It's not a new channel. It's warm

Jean-Michel Van
Jean-Michel Van

Sales

+1

87% of decision-makers respond to this one thing

Apr 12, 2026

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9 min read

87% of decision-makers respond to this one thing

It's not better copy. It's not a new channel. It's warm

Jean-Michel Van
Jean-Michel Van

Trend

+1

Cold Email is Collapsing

Mar 29, 2026

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7 min read

Cold Email is Collapsing

(And That's Good News for You)

Jean-Michel Van
Jean-Michel Van

Playbook

+1

The LinkedIn Acquisition Machine

Mar 22, 2026

•

5 min read

The LinkedIn Acquisition Machine

Inbound pulls. Outbound converts. Running only one is why it's not working.

Jean-Michel Van
Jean-Michel Van

Trend

+1

Your First AI Employee Costs $0 and Works 24/7with OpenClaw

Feb 22, 2026

•

12 min read

Your First AI Employee Costs $0 and Works 24/7with OpenClaw

+ Full setup

Jean-Michel Van
Jean-Michel Van
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RoverLead AI

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